This post was first published on WhirLocal.io.
When it comes to generating content for your business, sometimes it is difficult to know where to begin. Victoria Taylor’s guide about content marketing for a start up budget is great – but with so many potential ideas, where do you begin?
We zeroed in on a content strategy you can do today.
Capture “behind-the-scenes” moments
If you’re working on a project, capture “behind-the-scenes” images and videos so your followers can see the time and effort you put into your work. You can put these clips on any social media streaming service you choose.
Share day-to-day content
If you don’t have enough money or time to take product images or design graphics, you can take pictures of your employees’ day-to-day activities and post them on social media.
It may seem simple, but the power of content goes far beyond selfies and coffee mug photos. It’s about showing your brand authentically on social media.
Kris explains how you can begin generating content for your business.
If you’d like to discuss a content marketing strategy for your local business, give us a call today at 503.581.4554, or contact us.
We specialize in marketing for hardscape & outdoor living contractors, as well as the home & garden services, healthcare, and professional services industries.