Petra Technologies is a new client of Third River Marketing‘s. The company is the combination of two local Salem area IT powerhouses, TTJ Netcom and Hicks Technology Services, who joined forces in December of 2018. Their new company needed a website that showcased their powerful services and strong brand identity. We built them a fresh new site and assisted with the branding process.

Petra Technologies’ site focuses on making their services tangible. With specified pages describing each service in detail, potential customers know exactly what they will receive when they work with Petra. Large fonts and easy-to-read buttons make the site more accessible, even on mobile screens. 

Good things come in threes, which is why we listed three key attributes about Petra Technologies on the front page. 

A short “About Us” also has a section on the front page, briefly describing Petra Technologies without exhausting website visitors. In an era where it takes a split second to make a first impression, it’s important to grab the attention of potential customers without making them work too hard. 

Finally, a comprehensive website footer includes important information such as office address, hours, service areas, and social media links to Facebook and LinkedIn. Because the footer is shown on every page, website visitors have access to this information no matter where they are on the site. 

Keys to capitalizing Petra Technologies’ online presence: 

    • Highlighted brand identity
    • Large photos, cohesive colors, and light design
    • Easily-found contact information
    • Call-to-action
    • Utilization of screen space

Visit the site: Petra Technologies (https://petratechit.com)

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